THE CPS GROUP 20TH ANNIVERSARY SHORT-FILM .
The Brief.
CPS Group are one of the oldest recruitment companies in Cardiff, so when their 20th anniversary came knocking on the door, they knew they had to celebrate in style. After an initial meeting with the CPS team, we were tasked to return with an idea that would not only act as a stand-out piece of advertising, but also a thoughtful, well-crafted retrospective of their two decades in the recruitment industry.
The Outcome .
The outcome was a Netflix-style short film, compiling stories from the CPS team. The twist? You’ll find no B-roll in this film: no cutaways, animations, or archival footage – only direct-to-camera interviews. The goal was to put the viewer in an intimate conversation with CEO Jason and the CPS team without the distraction of over-the-top editing. It was a daring approach, and the client was excited to explore that avenue with us. What did the rest of the world think? LinkedIn went crazy for the short film – with friends, family, clients, and employees singing the praises of the short film. As for the client? They couldn’t be happier, and we’re excited to bring more work to life over what will, no doubt, be a long-lasting relationship.
DELIVERY TEAM .
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DANIEL BARNARD
DIGITAL MARKETING MANAGER
Joining us in February 2024, Dan brings with him a wealth of experience in the digital marketing industry. Having worked in marketing on both agency side and in-house, Dan delivers effective campaigns that convert into exceptional results for clients. When he’s not being a strategic thinker with a determined focus on ROI, you’ll mostly find him playing football.
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DAN JONES
SENIOR CONTENT PRODUCER
Dan is more than just a Content Producer; he's a visual storyteller. With a portfolio boasting collaborations with Mentor A Busness, Tiger Fuel, Cardiff City, Bit58, and Sony, Dan's prowess in videography and photography is evident. His meticulous attention to composition, color, and edit sets him apart. An avid outdoor enthusiast, his drone captures breathtaking landscapes, making his Instagram feed a visual treat reminiscent of a National Geographic gallery.
