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Always Responsive
COMMERCIAL Cleaning .

CONVERSIONS
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23/24 MATCH ATTENDANCE
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GROWTH YOY
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PROJECT OVERVIEW .

As part of our Growth Service, we partnered with Always Responsive to streamline and enhance their sales cycles. Using our innovative risk-sharing model, we integrated traditional sales artistry with 21st-century automation to provide a comprehensive sales and marketing solution.

This collaboration aimed to revolutionise the sales journey from initial prospecting to comprehensive onboarding, ensuring efficiency while maintaining a personal touch vital for closing deals.

Prior to utilising our Growth Service, we rebranded Always Responsive through a Brand Purpose Workshop. The session included a cross-section of their team at different levels throughout the business, and we took them through different modules to get baseline data for our weighted index algorithm. From there we defined and established their brand values, mission, vision, and purpose, which we then used as the guiding foundation to create the new brand mark and all other assets.The resultant brand has given them a moder-feeling, coherant feel across every touchpoint.

DELIVERABLES .

From delving deep into their business landscape to crafting bespoke proposals addressing their unique pain points, every step was guided by a commitment to excellence. Our fusion of seasoned sales expertise with modern technology paved the way for sustained growth and success.

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THE OUTCOME .

Our partnership with Always Responsive exemplifies our capability to simplify and enhance complex sales cycles. By combining the trustworthiness and connectivity of traditional sales techniques with the speed and exactitude of modern automation, we maximised efficiency, developed strong relationships, and drove substantial growth for Always Responsive.

With the rebrand, we wanted to retain all of the good brand equity they’d already built, so we didn’t want to start with a blank sheet: evolution not revolution, and at it’s core it needed to reflect their new brand purpose: ‘no matter your workplace, we’re Always Responsive.’

The new brand is a sympathetic evolution from their old A&R Services, doing away with the ampersand, and replacing ‘Services’ with the more descriptive ‘Commercial Cleaning’.

THE VIDEO.

The Feedback .

Rebel Lion’s Growth Service has been transformative for our business. Their strategic insights and outsourced CMO expertise were exactly what we needed to scale up. The bid and tender support helped us secure key contracts, driving our growth forward.

What stands out is their commitment to our success, especially through the risk-sharing model. It’s clear they’re not just a service provider but a true partner in growth. Thanks to Rebel Lion, we’re not just expanding; we’re thriving.
I highly recommend their Growth Service to any SME eager to elevate their business.

Ashley Davies

Managing Director

DELIVERY TEAM .

Hybrid Creative

Vikky David

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Chief Strategy Officer

JAMIE HIBBARD MCIM

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DIRECTOR OF PEOPLE & CULTURE

AARON CORRIA ACIM

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PARTNERSHIPS DIRECTOR

Shane Keech ACIM

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