Focusing on the core of online digital advertising, we excel in crafting data-driven campaigns that maximise visibility and engagement across Google Ads, programmatic advertising, search, and display networks.
Our strategic approach prioritises cutting-edge techniques and data insights to deliver targeted advertising solutions that drive meaningful interactions and conversions.
Through customised, dynamic advertising strategies, we ensure your brand captures the right audience at the right moment.
Maximise your brand's impact with targeted ad campaigns across all social platforms. Our team specialises in crafting high-engagement paid and organic social media strategies that not only enhance your visibility but also drive conversions. We use data-driven insights to ensure your ads reach the right audience at the right time.
Send Us Your Brief!Engage and captivate your audience with meticulously crafted content. Whether it's blog posts, videos, or infographics, our content specialists develop a cohesive content strategy that speaks to your audience’s needs and interests, helping to establish your brand as a thought leader in your industry.
Send Us Your Brief!Drive immediate traffic and grow your customer base with effective PPC campaigns. We focus on maximising the ROI of your advertising budget through carefully selected keywords and continuous optimisation of your ads. Our approach is about attracting high-quality traffic that converts.
Send Us Your Brief!Strategically designed campaigns to meet your business objectives. Our team works closely with you to create detailed campaign plans that align with your marketing goals. From the initial concept to execution, we ensure every campaign is primed for success.
Send Us Your Brief!Connect with your audience through personalised email marketing campaigns. We design and implement email strategies that deliver your message directly to the inboxes of potential and existing customers. Our focus is on creating engaging, actionable content that drives opens, clicks, and conversions.
Send Us Your Brief!Enhance your online presence with a fully optimised, user-friendly website. Our digital experts conduct thorough website audits to identify areas for improvement and then execute these insights to enhance site performance and user experience. Whether it's increasing speed, refining SEO, or revamping the design, we ensure your website stands out in the digital space.
Send Us Your Brief!Our approach to digital marketing is anchored in a comprehensive understanding of the digital ecosystem, focusing on creating highly targeted and effective campaigns that resonate with your audience and achieve your business objectives. Here’s a snapshot of our methodology:
Data-Driven Insights: We start with a deep dive into data, leveraging analytics to understand your market, audience, and their behaviors. This insight forms the backbone of all our strategies, ensuring decisions are informed and results-oriented.
Custom Strategy Development: Recognising that no two brands are alike, we craft bespoke strategies that align with your unique brand goals, audience needs, and market position. Whether it’s enhancing visibility, driving conversions, or building brand awareness, our strategies are tailored to meet your specific objectives.
Multichannel Integration: Our expertise spans across all facets of digital marketing, from Google Ads and programmatic advertising to search and display networks. We integrate these channels seamlessly, ensuring a cohesive and unified brand message that cuts through the noise.
Continuous Optimisation and Learning: The digital landscape is ever-evolving, and so are our strategies. We continuously monitor, test, and refine our campaigns, leveraging real-time data and feedback to optimise performance and ROI.
Partnership and Transparency: Collaboration is key to our approach. We work closely with you, ensuring open lines of communication and transparency at every stage of the campaign. Your insights and feedback are invaluable to shaping strategies that truly resonate with your brand and audience.
Our approach is not just about driving traffic; it’s about creating digital experiences that build lasting connections between your brand and your audience. With a relentless focus on results and a passion for creativity, we are dedicated to elevating your digital presence and achieving your marketing objectives.
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Joining us in February 2024, Dan brings with him a wealth of experience in the digital marketing industry. Having worked in marketing on both agency side and in-house, Dan delivers effective campaigns that convert into exceptional results for clients. When he’s not being a strategic thinker with a determined focus on ROI, you’ll mostly find him playing football.
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At Rebel Lion Advertising, we believe that client relationships should transcend mere transactions. They should be rooted in trust, openness, and a shared vision for success. Shane embodies this philosophy. As our Partnerships Director, Shane champions the creation of strong, meaningful partnerships that provide a foundation for mutual growth. With a keen commercial acumen, he has forged and nurtured relationships with some of the UK's fastest-growing brands. Shane's operational prowess ensures that even the most intricate strategies are distilled into clear, actionable plans that every team member can grasp. Having worked alongside Matt for over seven years, Shane's role is pivotal in the operational landscape of Rebel Lion. Both he and Matt are Experian accredited, specialising in media planning and buying, ensuring that our strategies are not just innovative but also effective.
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Matt boasts an illustrious career spanning over twenty years in the Advertising & Creative Industry, coupled with 15 years as a seasoned entrepreneur. His journey has seen him found, launch, acquire, and sell multiple award-winning businesses across diverse sectors. Holding pivotal roles within the media industry, Matt has been instrumental in shaping brands in some of the most challenging industry segments. He has also held the esteemed position of CMO for one of the UK's Fastest Growing brands. At Rebel Lion, Matt's vast experience translates into strategies that not only resonate but also deliver. Whether a brand is in its nascent stage or is well-established, Matt's expertise ensures it reaches unparalleled heights. From equity-raising strategies to groundbreaking advertising campaigns, Matt's vision is all about results that stand out.
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We firmly believe that the internet should be available and accessible to anyone, and are committed to providing a website that is accessible to the widest possible audience, regardless of circumstance and ability.
To fulfill this, we aim to adhere as strictly as possible to the World Wide Web Consortium’s (W3C) Web Content Accessibility Guidelines 2.1 (WCAG 2.1) at the AA level. These guidelines explain how to make web content accessible to people with a wide array of disabilities. Complying with those guidelines helps us ensure that the website is accessible to all people: blind people, people with motor impairments, visual impairment, cognitive disabilities, and more.
This website utilizes various technologies that are meant to make it as accessible as possible at all times. We utilize an accessibility interface that allows persons with specific disabilities to adjust the website’s UI (user interface) and design it to their personal needs.
Additionally, the website utilizes an AI-based application that runs in the background and optimizes its accessibility level constantly. This application remediates the website’s HTML, adapts Its functionality and behavior for screen-readers used by the blind users, and for keyboard functions used by individuals with motor impairments.
If you’ve found a malfunction or have ideas for improvement, we’ll be happy to hear from you. You can reach out to the website’s operators by using the following email
Our website implements the ARIA attributes (Accessible Rich Internet Applications) technique, alongside various different behavioral changes, to ensure blind users visiting with screen-readers are able to read, comprehend, and enjoy the website’s functions. As soon as a user with a screen-reader enters your site, they immediately receive a prompt to enter the Screen-Reader Profile so they can browse and operate your site effectively. Here’s how our website covers some of the most important screen-reader requirements, alongside console screenshots of code examples:
Screen-reader optimization: we run a background process that learns the website’s components from top to bottom, to ensure ongoing compliance even when updating the website. In this process, we provide screen-readers with meaningful data using the ARIA set of attributes. For example, we provide accurate form labels; descriptions for actionable icons (social media icons, search icons, cart icons, etc.); validation guidance for form inputs; element roles such as buttons, menus, modal dialogues (popups), and others. Additionally, the background process scans all of the website’s images and provides an accurate and meaningful image-object-recognition-based description as an ALT (alternate text) tag for images that are not described. It will also extract texts that are embedded within the image, using an OCR (optical character recognition) technology. To turn on screen-reader adjustments at any time, users need only to press the Alt+1 keyboard combination. Screen-reader users also get automatic announcements to turn the Screen-reader mode on as soon as they enter the website.
These adjustments are compatible with all popular screen readers, including JAWS and NVDA.
Keyboard navigation optimization: The background process also adjusts the website’s HTML, and adds various behaviors using JavaScript code to make the website operable by the keyboard. This includes the ability to navigate the website using the Tab and Shift+Tab keys, operate dropdowns with the arrow keys, close them with Esc, trigger buttons and links using the Enter key, navigate between radio and checkbox elements using the arrow keys, and fill them in with the Spacebar or Enter key.Additionally, keyboard users will find quick-navigation and content-skip menus, available at any time by clicking Alt+1, or as the first elements of the site while navigating with the keyboard. The background process also handles triggered popups by moving the keyboard focus towards them as soon as they appear, and not allow the focus drift outside of it.
Users can also use shortcuts such as “M” (menus), “H” (headings), “F” (forms), “B” (buttons), and “G” (graphics) to jump to specific elements.
We aim to support the widest array of browsers and assistive technologies as possible, so our users can choose the best fitting tools for them, with as few limitations as possible. Therefore, we have worked very hard to be able to support all major systems that comprise over 95% of the user market share including Google Chrome, Mozilla Firefox, Apple Safari, Opera and Microsoft Edge, JAWS and NVDA (screen readers), both for Windows and for MAC users.
Despite our very best efforts to allow anybody to adjust the website to their needs, there may still be pages or sections that are not fully accessible, are in the process of becoming accessible, or are lacking an adequate technological solution to make them accessible. Still, we are continually improving our accessibility, adding, updating and improving its options and features, and developing and adopting new technologies. All this is meant to reach the optimal level of accessibility, following technological advancements. For any assistance, please reach out to